Be Performance Max Ready with Upp
Upp Google Shopping Performance Max Readiness Timeline
One-click migration available from April 2022
Build your asset groups for Performance Max campaigns. These include: images, logos, videos, headlines, CTAs, Ad URL options
Create audience signals and add your data and custom segments to them. Use these to personalise your Google Ads and reach consumers across devices and channels
Moving from Smart Shopping and Standard Shopping to Performance Max you will achieve increases in your conversion rate, ROAS and decreases in your CPA
Seamlessly connect with Upp to maintain control, transparency and enrich your campaigns with product and performance data.
Set your success targets and let Upp automatically optimise and enhance your campaigns 24/7
You are now ready with fully optimised Performance Max campaigns that unifies consumer experience across Google Ads. Upp continuously enriches your campaigns with your data and automating improvements 24/7
Automatic upgrades begins July 2022
Performance Max transition must be completed by end of September 2022
Book a call with one of our experts to discuss how we can help you with your transition to Performance Max